Yeti coolers at costco

[saltwater]

HAHA!
The owner's of YETI went nuts on Costco over this!!!
Costco used a broker to buy them from YETI and didn't go direct. There is a press release from YETI on their website/FB about this.

I thought about buying one there, but SA didn't get any.

Never knew why owners did this. Demand should drive down the prices but not these guys got some reason. I heard oakley sunglasses are the same way.

[coonazz]

Never knew why owners did this. Demand should drive down the prices but not these guys got some reason. I heard oakley sunglasses are the same way.

Yep - their business model is larger margin with decreased volume.

They monitor their production (throttle it actually) and inflate the price a lot. Then pump a lot of money into marketing. You'll see this with a lot of "designer" type products.

[jpbruni]

There are coolers that perform well and there are coolers that perform exceptionally well...nuff said.

I've got three coolers with broken latches, cracked lids and broken drain plugs and then I have my Yeti

J.P.

[Harman Rabb Jr.]

Bump to see if anybody knows if they've showed up in the Houston stores yet?

[dragonsdaddy]

Did you know that a yeti cooler will hold ice for 5 days! yes 5 days!!

last winter, i had a cooler that actually made ice for me. it took several weeks for it to melt. and it was a found cooler. the best kind, actually.

[Pablo Honey]

I went to buy one at the SA store yesterday and struck out.
I refuse to pay full price for one.